Introducing our
British-Made Velvet Range
Now, you can purchase the complete S.W. James collection in quality, British-made velvet.
As always, each of our velvets has been hand-selected by our expert team - only the best velvet can wrap the unique S.W. James collection of Chesterfields and sofas.
Colour Range
The S.W. James 100% Cotton velvet range
Be the first to own an S.W. James in our beautiful 100% cotton, soft, luxurious velvet.
You can now get hold of our flagship and comfiest Chesterfield - Huxley in a range of beautiful, soft velvets. Also, Monty and Birdie. Well, any of the products in our range. Just let us know what you would like.
In keeping with our quality promise, we‘ve hand-selected the finest velvets from leading British suppliers. All of the velvets in our collection are 100% pure cotton — giving them a luxurious quality and a more lustrous pile.
Why 100% cotton?
Throughout the furniture industry, you’ll find velvets made from a range of synthetic materials — such as rayon or polyester. The problem with this type of velvet is that it tends to have a much shorter lifespan, and is more likely to appear worn over time. As you know, here at S.W. James, we work with only the best.
Our new velvet range will come in striking Reds, Greens, Honeys and Greys.
We have three brand new velvet models at our shop (Monty, Huxley and Birdie) so you can come and see them for yourself if you like.
British-made Velvet
S.W. James Honey
Striking and vibrant, our honey velvet contains a dizzying array of orange, yellow and brown notes.
British-made Velvet
S.W. James Ruby Red
A deep moody red wine tone
British-made Velvet
S.W. James Pine Green
Our dark, rich, British racing green offers a lovely mix of shades as the light bounces off its vintage surface.
British-made Velvet
S.W. James Ash Grey
The S.W. James Ash grey has a lovely charcoal shade.
British-made Velvet
S.W. James Aubergine
Dark and rich, our deep aubergine Purple provides a striking contemporary look
British-made Velvet
S.W. James Black
A deep black shade offers a vintage style to any S.W. James is covers.
See our 5* Reviews
Simply Wonderful Service And Products.
The company has consistently delivered high quality customer support through frequent communication informing me of the delivery and care of the products. They have also maintained a human feel through treating me as a Person and not another number. The quality of the furniture is wonderfully high and every visitor has commented on their finish and comfort....
My Experience Of SW James Was Wonderful
My experience of SW James was wonderful from beginning to end. Their customer service, obvious love of their products and dedication to their business was very apparent and made choosing and purchasing my sofas and the bespoke window seat cushion they designed and produced for me a joy...
I Can't Recommend S W James Highly Enough
I can't recommend S W James highly enough. We've been absolutely delighted with the service from start to finish - professional, transparent and attentive. Warren was so helpful, and either on the end of the phone to answer questions, or would call back very quickly if we couldn't get hold of him straightaway...
talk to the team
If you have questions, talk directly to Warren
Try our free swatches to experience first hand the quality of our upholstery
Warren
S.W. James co-founder
If you are considering an S.W. James, I feel picking a selection of swatches is the best place to get started. You can experience first hand the quality of our upholstery. If you have any questions, call me on 0161 359 5462 or email us
Why order Swatches
✔ Touch and Feel
To truly understand how inviting our leathers and fabrics are, let your senses explore the textures for themselves.
✔ Colour
To get an accurate sense of our colour range, you need to experience them first hand. (We have been as precise as we can to represent accurate colour on our website, but it's always best to see colours for yourself.)
✔ Wear, Tear & Characteristics
Touch them, scratch them, spill on them. Try out the resilience of our fabrics and leathers for yourself to judge if they right for you.